A "404" is an error message you get when you follow a link to a web-page that doesn't exist. By default this error message is a web-page created by your web-host provider. Did you know that you can customize this web-page? This will keep you from losing viewers when you delete a page or mess up a link ... funneling those "lost souls" back into your site. This is especially important for search engines ... you don't want to lose all that SE traffic when you move a page! Directions Open a text editor (Windows notepad will do), and copy the following onto the first line: ErrorDocument 404 /error-page.html Now, save the file onto your hard-drive as a text file (.txt) and name it " .htaccess.txt ". Yes, I know that is a weird file name, but that first period is necessary. We'll rename the file after we upload it. FTP to your web-site's root directory (where your homepage is located) with a program like WS-FTP. Copy the above file into t...